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Product Management and Development:
Fueling Top-Line Growth Through Insurance Product Agility
Insurers that move rapidly toward agile insurance product development will gain the ability to introduce new products quickly, refresh products more frequently, track the performance of products in the marketplace, and reduce the costs of managing the process.

This SMA Perspective highlights the business and technology capabilities required to provide the holistic view of product management and then reflects on the key features of ProductAuthority. It also includes excerpts from SMA's ongoing research and analysis of trends in product development capability and IT investment in the insurance industry.

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